Wishbone Animal Rights Lab (aka `the Lab’) in downtown Toronto, Canada is a 1,270 square-foot space that serves as the in-person component of our creativity incubator, tapping into and maximizing the magic of in-person collaborations.

With Toronto having one of the most active and prolific animal rights scenes on the planet, it is a great headquarters for this content-creation environment. The space hums with a diverse mix of people exuding contagious creative energy, camaraderie, talent, critical thought, practical and technical knowledge, and industriousness.

The Toronto location can serve as a fully transferable and scalable pilot project that, with tweaking and customization, can be replicated and rolled out in communities large and small, both locally and globally…meaning the visions of an activist or artivist anywhere can come to life, also ensuring that “smalltown” vegans and animal advocates are not excluded.

This dedicated space is made available for free for any non-commercial creative animal advocacy project or event, including photoshoots, training sessions, film screenings, hack-a-thons, etc. The Lab also supplies:

• professionally-equipped recording, production, and broadcasting studios, and a fully-outfitted and sound-dampened podcast room and editing suite perfect for podcasters, videographers, video-editors, photographers, musicians, voiceover artists, etc.

• impactful, focused programming (both online and in-person) via regularly-held recorded workshops, training sessions, and lecture series led by experts and seasoned members of the movement to inspire creativity in different mediums and to teach critical skills like grant writing, video editing, website building, piercing mainstream media, graphic design, button-making, cartooning, creating IG reels, live-streaming, penning op-eds and letters to the editor, public speaking, the power of humour, etc.